Executive MBA Thesus-UCLA

• THESEUS International Management Institute in cooperation with The Anderson School at UCLA launches a two-years part-time program in english specialized in managing in a Hi-Tech environment. starting: january 2002
• Full tuition fee is 31 450 Euros.
• The Executive MBA starts with a two-week seminar where participants get acquainted with the curriculum, the school, the Faculty and their future classmates. A special set of sessions is devoted to understanding one’s own behavior pattern and learning profile. This essential section of the program is based on a unique learning process, including an integrative assignment meant to display the various facets of management to help each participant set up their learning agenda.
• TECH MARKETING
  This course will (1) demonstrate the role of marketing in the company, (2) explore the relationship of marketing to other functions and (3) help students learn to make marketing decisions in the context of general management. Traditionally, marketing management has been approached from a "management of the marketing mix" perspective, including: buying behavior, market segmentation and product positioning, marketing research, distribution, pricing. However, there has been a seismic shift in the field of marketing in the past five years linked to the impact of the internet and web technologies on client relationships. This course will particularly look into the far ranging implications of this shift for marketing management.
• FINANCIAL & MANAGERIAL ACCOUNTING
  This course is an introduction to financial and managerial accounting. Financial accounting is aimed at the understanding of corporate financial statements, and at developing the skills needed to analyze and interpret financial statements effectively. Managerial accounting focuses on using accounting information in order to make business decisions. This portion of the course will help you to be more effective in designing and implementing these systems. This course is designed to help students understand the role and output of accounting as opposed to teach accounting methodologies in detail.
• ECONOMICS OF MARKETS AND INFORMATION
  The objective of this course is to acquaint students with economic theory: the set of principles governing the production, exchange, and distribution of goods and services and the operation of markets. The course will present the economic theory of markets (micro-economics) and will expand on the meaning & implications for the « new economy ».
• HUMAN RESOURCE MANAGEMENT IN THE NEW ECONOMY
  This course will explore the ways line managers and HR professionals are rethinking and redefining Human Resources in concept and in practice. We will discuss the changing role of HR: from guardians of policy to facilitators of transformation; from measuring HR activity to quantifying HR results; and from HR as a separate "function" to HR as an integrated business partner. The emphasis will be put on the management of « knowledge workers » who have become pivotal to organizations of the « new economy ».
• PROJECT MANAGEMENT
  This course will present the methods and tools for defining, planning, executing and delivering projects successfully. It will draw on the basic concepts widely in use today - but challenge some of the underlying theory by referring to and analyzing active projects, experiences and industry benchmark data. The course will also provide participants with an opportunity to work across "disciplines".
• INDUSTRY AND COMPETITION ANALYSIS
  The objective of this course is to introduce a set of methods and tools that are effectively used for analyzing industries and competition from the point of view of "strategy making". Initially, we will specifically work on industries that are outside the « High Technology » domain, so that we can focus on the tools and methods and understand how they work without the barriers of understanding the technological intricacies. In the second part, the course will tackle industries that present characteristics (such as "network externalities") that can be found in highly innovative or technology-intensive ones.
• FINANCIAL POLICY FOR MANAGERS
  This course presents the main issues associated with the management of financial resources in the corporate context. It deals with decision making under uncertainty for corporate financial management, both domestic and international, for portfolio investments, and for financial institutions. The class focuses on learning sound theoretical tools and applying them to specific cases.
• STRATEGIC MANAGEMENT & CHANGE LEADERSHIP
  This course will present the main concepts and frameworks that are necessary to formulate and implement strategy at the business and corporate levels. The various approaches to strategy used by corporations worldwide will be considered, but a particular emphasis will be placed on transformation and culture change that are so necessary for « hi-tech » firms to cope with major shifts in their competitive and technological environments. The course will be based on the in-depth understanding of the strategic process at leading global technology companies.
• STRATEGIC MANAGEMENT & INFORMATION SYSTEMS
  The objective is to give participants the necessary tools and concepts to align information technology on business strategy, and to manage it globally at the company level. It uses a systemic framework, by linking aspects of corporate strategy, technology management and organizational behavior. This course will follow the general integration objective of the MBA curriculum, that there are no frontiers between the different disciplines whose mastership makes a successful executive.
• BUSINESS GAME
  This section of the program is a computer-based simulation of the management of a company in a competitive environment. Teams of participants have to actually compete against other teams through a series of decisions in the various functions: marketing, operations, finance, R&D… This exercise is a very good opportunity to put in practice and integrate the various models learnt throughout the various courses
• MANAGING IN THE GLOBAL ECONOMY
  This course investigates macroeconomic theory and its application to business. It covers major economic indicators and their historical description of the U.S. economy, theoretical tools that business economists use to analyze the impact of monetary and fiscal policies, and macroeconomic techniques applicable to business decisions.
• OPERATIONS AND TECHNOLOGY MANAGEMENT: SYSTEMS, STRATEGIES, AND POLICIES
  This course analyzes strategic and operating policies and decisions for systems that produce goods and services. It examines the role of comprehensive planning, inventories, scheduling of resources, distribution systems, and system location. It also covers comprehensive operating problems.
• INTERNATIONAL BUSINESS STRATEGY
  This course studies economic and business policy decisions in an international context with emphasis on the formulation and implementation of management strategies in multinational enterprises. It applies concepts of international economic analysis and explores international corporate strategy.
• E-BUSINESS ENTREPRENEURSHIP
  This course will look into the variety of business models experimented by start up companies. Drawing on specialists’ knowledge, it will derive some managerial lessons from successes and failures observed over the past few years among these new ventures, and will provide an opportunity for participants to examine in detail a selected number of «hi-tech » start-ups.
• INNOVATION MANAGEMENT
  This course aims to present the concepts and tools for the management of innovation and their applications in the context of dynamic environments, i.e. emerging and fast changing industries, entrepreneurship and new forms of organizations like partnerships and alliances. It touches on a variety of management practices, from the tools for new product development to the approaches for designing innovative organizations.
• pCONSULTING PROJECT
  During the last six months of the Executive MBA, the students are entrusted with a consulting assignment by a "high tech" company. As a class, they form the consulting team, under the supervision of Faculty, and prepare recommendations to be presented to the top management team of the sponsoring company. The assignment typically encompasses all the fields of management, and leads them to travel and interview experts and executives in a variety of country as they are collecting data to support the recommendations put forward to the sponsor.
  Theseus and UCLA experience and reputation with MBA consulting assignments ensures the quality and learning value of this exercise. Students are exposed to a new business environment that involves the international dimension. They are confronted with managerial and strategic issues which they need to address, they a interact with top executives, they mobilize the functional knowledge and implement behavioral skills to effectively present their suggestions to the client firm.
• KNOWLEDGE MANAGEMENT
  Knowledge is a key asset behind the success (and failure) of most « high technology » companies. Yet, knowledge is poorly understood and managed, the more so when it comes to the « tacit » part of it, i.e. not formulated and captured. This course aims to provide a framework for understanding the nature of knowledge and the processes used by effective organizations for creating, circulating, and leveraging it.
• ALLIANCES AND COOPERATIVE STRATEGIES
  Forming alliances and partnerships has become a key part of the managerial agenda. These types of organization serve a large number of purposes : from developing joint resources (such as new technology), to accessing new markets, or gaining economies of scale. This course will provide a thorough understanding of the approaches to alliance formation and implementation.

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